We have filed thousands of applications to register our clients’ valuable U.S. and international trademarks. We help clients establish and disseminate their brands in a wide range of industries including apparel, banking, biotechnology, chemicals, computer hardware and software, education, energy, financial services, food and wine, medical devices, pharmaceuticals, plastics, publishing and retail. We also help secure trademark protection for universities, as well as individual artists, authors and inventors. We have a productive history of collaboration with law firms outside the U.S. to assist with protection of their clients’ trademarks in the U.S.
AMERICAN SCIENCE & ENGINEERING
Sunstein’s work with American Science & Engineering, a leading worldwide supplier of innovative X-ray detection solutions, demonstrates how the synergy among trademark, patent and litigation teams has resulted in stronger trademark protection. Our collaborative team approach leads to a deeper knowledge of client goals, increased efficiency, and better outcomes. Through this approach, Sunstein protects and enforces AS&E’s key brands – including its GEMINI parcel inspection system, its OMNIVIEW cargo and vehicle inspection system, and its Z BACKSCATTER technology. Sunstein has represented AS&E for several decades, and has developed a seasoned understanding of the company’s extremely valuable IP.
Think fresh, think local. Our work for Cambridge jam-maker Bonnie Shershow demonstrates our ability to work with businesses of all sizes. In obtaining a registration for the mark BONNIE’S JAMS REMEMBERING THE TASTE OF FRUIT, Sunstein applied a personalized strategy for trademark protection. In Bonnie’s own words, “Securing a trademark for Bonnie’s Jams required an efficient and knowledgeable expert in the field. Lisa Tittemore [Sunstein Trademark Group Chair] surpassed all expectations with professional speed and creative suggestions. That she was personable and available added to an experience that could have been less agreeable. I recommend Lisa with great enthusiasm.”
Sunstein works closely with the esteemed Catena family of Argentina to protect Catena’s renowned wine brands throughout the world. Sunstein spearheads international and domestic policing and prosecution efforts for such famous marks as CATENA, CATENA ZAPATA, CATENA ALTA, ALAMOS and LUCA.
Our client Lilliputian Systems has invented a portable power system that can deliver two weeks of power to mobile consumer devices. No electrical outlet is needed. For this revolutionary battery charger, we are helping the company secure protection for the NECTAR mark, and the KEEP ON HUMMING slogan.
Metabolix is an innovation-driven bioscience company focused on delivering sustainable solutions for plastics, chemicals and energy. Sunstein attorneys have worked with Metabolix to develop and protect its brands and support its global vision of a cleaner world. Through our network of attorneys around the world, we have obtained protection for METABOLIX-owned marks in numerous countries. Our experience representing Metabolix in patent litigation gave us additional insight into the company’s business, which we employ to implement trademark strategies driven by business goals. As Metabolix’s business goals develop, we have reacted quickly to assist the company in ensuring that its key brands are protected.
For many years, Sunstein has provided strategic counseling to Monitor Group, helping it develop, maintain, and enforce its extensive worldwide trademark portfolio. Monitor’s trademarks protect the analysis tools and key concepts that drive its high quality business consulting services. Monitor’s tools and concepts are the embodiment of nearly thirty years of thought leadership in the business consulting industry. Sunstein’s brand-driven approach assists Monitor in building good will and brand equity across Monitor’s innovation, leadership, and organizational consulting service offerings.
Sunstein manages the global and domestic trademark portfolio for this leader in the clean energy space. Under its flagship OPOWER trademark, the company has saved consumers over 1 terawatt hour to date—a remarkable achievement for a company that launched its unique customer engagement platform just five years ago.
Sunstein has been proud to be part of Vertex Pharmaceuticals’ trademark team since the company’s earliest days. Our attorneys have helped Vertex protect and enforce its valuable trademark rights in its renowned VERTEX name, its distinctive purple triangle logo, and its important product marks, including the recently launched INCIVEK and KALYDECO brands. These brands symbolize Vertex’s unique approach to the development of transformative pharmaceutical products. Vertex now holds trademark rights in over 70 countries and continues to expand its groundbreaking pharmaceutical discoveries to new countries. Sunstein attorneys work closely with the internal team at Vertex and are focused on ensuring that business strategy drives IP decisions. Our sophisticated understanding of the interplay of FDA and USPTO issues and timing relating to new drug names has informed our representation of Vertex.
Sunstein also assists many clients outside the United States, including numerous intellectual property firms working in Japan, Germany, England and elsewhere. These firms value Sunstein’s guidance and support for their clients’ needs in the United States and abroad. Our expertise and team-based approach help de-mystify the complexities associated with the U.S. trademark application process, whether an applicant is filing a trademark application directly with the USPTO or through WIPO via the Madrid Protocol.
Our forward-thinking approach is tailored to avoid problems frequently encountered in the application process. We also excel in assisting non-U.S. attorneys in developing registration strategies when they receive a substantive refusal of their client’s U.S. trademark applications. In situations like these, many clients abroad benefit from our experience and institutional knowledge.